��������

Annika Koch has extensive experience in brand communications and public relations, currently serving as Unit Lead Brand Communications and Account Director at segmenta communications GmbH since October 2016. Previously, Annika held various roles at Edelman, including Senior PR-Beraterin and Account Manager, and earlier positions as PR-Beraterin and Junior PR-Beraterin. Annika began their career as a freelance project manager at Eurolingo Ltd. and gained experience in corporate language management at Daimler AG. Academic achievements include a Magister degree in German Literature, American Studies, and Media Studies from Paderborn University.