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Shuja Zaidi is a senior hospitality leader that has worked in various parts of the world including the United States, China, Asia Pacific, and the Middle East. He is the founder of Equinox Hospitality Middle East which is now a fully owned subsidiary of Seera Group and in his current role as CHO, he heads the Hospitality Unit of Seera Group. A seasoned hotelier, Shuja has managed and steered large hospitality and mixed-use developments from initial concept to operations for renowned brands such as Hilton. Shuja earned his bachelor’s degree from the University of Houston and his MBA from the University of Guam, USA. Shuja is also a certified Hospitality and Real Estate Asset manager from Cornell University.