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Kelsey McIntyre

Paid Media Team Lead at Search Laboratory

Kelsey McIntyre has a diverse and extensive work experience history. In 2016, they served as a Congressional Communications Intern for Congressman Blake Farenthold. In 2017, they worked as an Insurance Aid for Drs. McIntyre and Garza Optometrists, as well as an Investment Management Trainee for M.E. Allison & Co., Inc.

In 2018, Kelsey held multiple roles, including Market Intelligence Researcher for the University of St Andrews Admissions Department, Director of Development Assistant for the University of St Andrews Development Office, and Business Development Associate for St Andrews Lean Consulting. In the latter role, they were responsible for running inbound marketing campaigns and overseeing the hiring and training of office administrators.

Starting from October 2020, Kelsey worked at Bind Media, where they held various roles. As a Digital Marketing Intern, they gained experience in the field before transitioning to an Account Executive position. Kelsey later became a Senior Paid Media Executive, overseeing the implementation and management of paid campaigns across different platforms. Kelsey'smost recent role at Bind Media was as a Paid Media Manager, where they generated and pitched marketing proposals, managed paid campaigns, and produced monthly performance reports for clients.

Most recently, Kelsey joined Search Laboratory in 2023 as a Paid Media Team Lead. Additional details regarding this role were not provided.

Kelsey McIntyre's education history is as follows:

From 2011 to 2015, Kelsey attended Flour Bluff High School and obtained a high school degree. The field of study is not specified.

From 2015 to 2019, Kelsey attended the University of St Andrews and completed a Master of Arts (MA) degree in Management.

In 2019, Kelsey went on to pursue a Master's degree in Entrepreneurship and Management at the University of Bath, graduating in 2020.

In terms of additional certifications, Kelsey obtained several marketing-related certifications. In December 2020, Kelsey received a Conversational Marketing certification from Drift. In August 2020, Kelsey obtained an Agency-Ready Certificate from PR Council. Kelsey also acquired certifications in Google Analytics for Beginners (September 2020), Google Ads Search (January 2022), Social Media Marketing (October 2020), Content Marketing (September 2020), and Email Marketing (August 2020) from Google and HubSpot.

Additionally, Kelsey obtained certifications in HubSpot's Inbound Marketing Certificate (September 2020) and Coursera Course Certificates in Marketing Strategy (unspecified obtainment month and year). Kelsey also acquired various Google Ads certifications, including Google Ads Apps (September 2021), Google Display Ads (September 2021), Google Shopping Ads (September 2021), Google Ads Measurement (September 2020), Google Ads Video (September 2020), and Google Analytics Individual Qualification (September 2020). Lastly, Kelsey earned the Twitter Flight School Video Badge from Twitter in September 2020.

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