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Frederick Vallaeys is the CEO and cofounder of Optmyzr, a PPC management SaaS company established in January 2013, which develops tools to enhance efficiency and marketing results for advertisers on Google AdWords and Bing Ads. Additionally, Frederick Vallaeys has contributed monthly OpEd pieces on pay-per-click marketing and Google AdWords for Search Engine Land since May 2013. Previously, Frederick founded and served as Chief Marketing Technologist at Top Tier Marketing, an online marketing agency focused on Google and technology-driven solutions, from January 2013 to May 2014. Prior to these roles, Frederick Vallaeys worked as an AdWords Evangelist and product specialist at Google Inc. from August 2002 to February 2012 and as an engineer at Sapient Inc. from June 2000 to February 2002. Frederick Vallaeys earned a Bachelor of Science degree in Electrical Engineering from Stanford University in July 2000.