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Melissa Shusterman

Optimization Director at Search Discovery

Melissa Shusterman has a diverse and extensive work experience spanning multiple industries and roles. Melissa currently works as the Optimization Director at Search Discovery since August 2022. Before that, Melissa held the position of Head, Customer & Product Analytics at RITE AID from June 2021 to September 2022. Prior to that, they served as the Global Marketing Measurement Head at Vanguard from May 2019 to June 2021 and as the International Digital Analytics Head from August 2017 to May 2019. Melissa also worked at Comcast as the Senior Director, B2B Ecommerce Demand Generation from April 2015 to June 2017. Melissa has experience as the Vice President of Analytics for Comcast Small Business at MaassMedia, LLC from October 2012 to April 2015. Melissa has also worked as the Manager of Web Analytics & SEO at Cadient Group from June 2011 to October 2012 and as the Director, Optimization & eCommerce at Public Savings Bank from February 2010 to April 2011. Melissa'searlier roles include serving as the Director, eCommerce Acquisition & Site Optimization at Advanta from April 2007 to February 2009 and various roles at MCI, including VoIP Online Optimization and Product Manager from September 2004 to April 2007 and Product Development Manager/Order Entry Systems from November 2000 to November 2004.

Melissa Shusterman holds an AB degree in Geology from Bryn Mawr College. Melissa also obtained an MBA in Marketing and Statistics from the University of Maryland - Robert H. Smith School of Business. Melissa completed the Analytics Leader Training with Carnegie Mellon at Carnegie Mellon University - Tepper School of Business in 2020. Additionally, they attended Germantown Friends School, although no degree information is available for that institution.

Melissa has obtained several certifications. Melissa is a Scrum Alliance Certified Scrum Professional from Scrum.org, with certification obtained in March 2021. In July 2020, they received the Amazon Web Services: Data Analytics certification from LinkedIn. Melissa also holds the Agile Product Owner Role: Foundations certification from LinkedIn, acquired in May 2020. Lastly, they are a Google Adwords Qualified Professional, certified by Google in March 2011.

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