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Seprinda Ariza has had work experience in the media industry, starting in 2008 at MNCTV. At MNCTV, they held the position of Creative Group Head and was responsible for creating and developing new concepts for various television programs. Seprinda'srole included research, planning, and pre-production tasks for programs such as talk shows, music programs, reality shows, game shows, edutainment, culinary programs, and variety shows. In 2014, Seprinda joined SCTV as a Senior Creative and later became the Section Head Creative in January 2020.

Seprinda Ariza completed their education from 2003 to 2007 at LSPR Communication and Business Institute, where they obtained a bachelor of art honours degree in Mass Communication.