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Satish Belani is M. Phil in Physics and has worked as Director Resource Center in Nielsen from 1991 to 2007. He was heading a big team of Data Analysts. He has also worked briefly in Tata Consultancy Services (TCS) as Project Head. He has lots of experience in statistical techniques and data analysis. He has done a certificate course in Data Analysis for Marketing Decisions from IIM Ahmedabad.

He has contributed in developing the New SEC system for India. In Nielsen he was closely associated with the National Readership Survey and conducted many workshops for Data Analysis and Media Planning software for various Newspapers and TV Channel professionals. He is also certified professional for Data Mining software of IBM.