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Amir Farhi has a diverse work experience spanning multiple industries and roles. Amir is currently serving as the Chief Commercial Officer (CCO) at Scopio Labs. Prior to this, they held various positions at WalkMeâ„¢, a revolutionary enterprise B2B company, including Chief Business Development Officer and VP of Global Strategic Business Development. Before that, Amir worked at Panaya as the Head of Customer Acquisition Marketing and Head of Oracle Line of Business. Amir also co-founded and served as the CEO of Personali, a negotiation platform for online consumers and retailers. Additionally, Amir was the CEO of Cloudyn, which was later acquired by Microsoft. Amir founded and served as the President of TreeTop Technologies, an IT consulting and staffing firm, and worked as a Senior Pre-Sale Consultant at John Bryce/Oracle Israel. Amir began their career as an IT Developer and Manager in the Israeli Air Force.

Amir Farhi completed an MBA in Entrepreneurship from Boston University between 1996 and 1998. Prior to that, they obtained a BA in Computer Science and Management from Tel Aviv University, graduating between 1993 and 1996. In their earlier educational years, between 1985 and 1989, they attended Mitrani, but no specific degree or field of study was mentioned.