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Benjamin Huffman is a Digital Analytics Implementation Senior Manager at Scholastic, with experience in managing Ad Operations departments, developing processes, and translating technical information during client meetings. With a background in journalism and mass communication, Benjamin has worked at various companies such as Merkle, Kohl's, and iCrossing, where Benjamin held roles such as Global Director of Ad Operations and Ad Tech, Digital Media Coordinator, and Client Service Engineer. Benjamin's expertise lies in optimizing digital campaigns, managing workflows, and utilizing ad serving platforms like Atlas, DCM, and DFP.