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David Hamilton is a highly experienced professional in marketing data science and analytics, currently serving as Senior Manager of Marketing Data Science at Scene+ since August 2023. Previously, David held the position of Manager of Analytics & Business Intelligence at Wunderman Thompson from April 2018 to August 2023. David's entrepreneurial background includes founding A Fresh Perspective, where custom website development and online marketing support were provided to local businesses. David also contributed to GS1 Canada as a Data Governance Analyst, enhancing data quality metrics, while excelling at Rogers Media Inc. in various roles from Marketing Analyst to Senior Marketing Analytics Manager, overseeing significant projects and process improvements. David has a Bachelor of Science degree in Math & Statistics from the University of Alberta, along with specialized training in Python and web development.