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Will Hollinger has a strong background in sales and retail. Will started their career in 2008 as a Skateboard and Snowboard Supervisor at Paragon Sports. From there, they transitioned to sales roles at DB Longboards, TAVIK, and Burton Snowboards. In 2019, they joined SAXX as an Outside Sales Representative. Will then moved on to Giro Sport Design and Seirus Innovation in 2018, where they worked as a Mid-Atlantic Sales Rep. Will's experience shows their expertise in sales and their dedication to the outdoor sports industry.

Will Hollinger attended The College of Wooster from 2004 to 2008, where they obtained a Bachelor's degree in Sociology.