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Lauren de Billy has over a decade of marketing experience in the athletic apparel industry, currently serving as the South Europe Regional Marketing Manager for Saucony since January 2011. In this role, Lauren has developed and executed marketing plans that align with EMEA strategies, supervised digital marketing efforts, and managed PR initiatives to enhance brand visibility in the French market. Previous positions include EMEA Marketing Manager for Saucony Originals and Marketing Executive, where responsibilities encompassed retail marketing campaigns, event organization, and supplier relationship management. Lauren's career began at Nike as a Retail Brand Presentation Assistant, focusing on the execution of retail marketing campaigns and visual merchandising. Educational qualifications include a Masterā€™s degree in Marketing from ISTEC and additional studies in the United States and Ireland.