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Anna Flach currently serves as the Global Head of Marketing & Communications at SAP Fioneer, a joint venture focused on providing financial services software solutions. Prior to this role, Anna held the position of Global Marketing Director at BSO, where expertise in infrastructure and connectivity was leveraged for data-intensive markets. Anna's previous experience includes leading growth and communications at Qadre, and advising Women in Tech Revolution, alongside critical roles at Equichain, Commerzbank AG, and BNP Paribas. Anna's educational background includes a Master in Management from emlyon business school and a BSc in Business and Psychology from Oxford Brookes University.