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Alexander Richter serves as the Head of Product Management at Sanity Group since November 2022, previously holding the position of Senior Product Manager. Prior experience includes roles at nu3 as Senior Manager of Technical Product Management and Technical Product Manager, along with a tenure at Publicis Sapient where Alexander progressed from Junior Associate to Senior Associate in Product & Program Management, managing projects across diverse industries such as automotive and telecommunications. Alexander's early career involved self-employment in product management and web design, as well as experience at Elektronische Fahrwerksysteme GmbH in process optimization. Alexander earned a Bachelor of Arts in Business Administration from Hochschule für angewandtes Management.