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María Cecilia Franzetti is an experienced HR Business Partner at SanCor Salud Grupo de Medicina Privada since February 2019, with a solid background in internal communications, employee experience, and financial analysis. Previous roles include Project Leader at BROTE AD, where project management and client relations were key responsibilities, and Content & Community Management at Autonoma, focusing on digital marketing strategies. María Cecilia co-founded and coordinated a storytelling workshop at CC La Máscara and held significant marketing communications roles at Limansky S.A., developing promotional campaigns and specialized communication strategies. Academic qualifications include a Licenciatura en Comunicación Social and a Diplomatura en Community Management from recognized institutions.