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Julia Magno Vieira Catarino is a seasoned professional with extensive experience in retail strategy and marketing, currently serving as Retail Strategy Manager at Samsung Electronics since January 2016. Julia has successfully led internal and external teams, managed budgets exceeding 20 million, negotiated with suppliers, and overseen various regional channels for TV and white goods categories. Previous roles include Channel Marketing Supervisor and Trade Marketing Senior Analyst, focusing on trade marketing, promotional campaigns, and digital marketing initiatives. Julia holds an MBA in Retail Intelligence from ESPM Escola Superior de Propaganda e Marketing and a degree in Advertising and Marketing from Universidade Paulista.