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Abe Negus

VP Data & Product Partnerships at Samba TV

Abe Negus has a diverse work experience in various roles and industries. Starting in 2000, they co-founded Live Mechanics, where they oversaw the strategic development of the brand and established partnerships with national retailers. In 2007, they became a Sector Manager at Approved Index, an online publishing startup. From 2009 to 2010, they served as the Director of Enterprise Accounts at RBI, after which they joined eCircle AG as the Publisher Acquisition Lead. In 2011, they were a co-founder of Convertr, where they focused on product roadmap development and brand partnerships. In 2012, they became a Product and Audience Partnerships Lead at Acxiom, responsible for licensing and business development in Europe. Abe then worked as a Consultant at Personalyze before joining Samba TV in 2018 as the VP of Data & Product Partnerships, leading product business development and strategic partnerships.

Abe Negus received a Bachelor of Arts degree in Economics from UCLA in 2000. Abe then went on to earn a Master of Business Administration (MBA) from Imperial College London in 2013.

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