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Petra Dharma Anderson is an experienced professional in strategy and digital marketing, currently serving as Associate Director of Strategy at SALVO since March 2022, where responsibilities include overseeing client communication services and strategic direction across various industries. Prior to this role, Petra held positions as Senior Strategist at SAC Indonesia, where efforts focused on branding and campaign formulation for notable clients, and as Digital Strategist Manager at IDN Media, leading strategies that connect brands with targeted audiences. Petra’s career also includes roles in digital marketing at Citi and earlier positions at IDN Media and other agencies. Educational qualifications include two Master's degrees in Business Management and Creative Marketing from BINUS University, and a Bachelor's degree in Communication from Universitas Atma Jaya Yogyakarta.