ÂÜÀòÂÒÂ×

Bernardo Medrado currently serves as an Enterprise Digital Sales Executive at Salesforce, specializing in selling Data Cloud, Marketing Cloud, and Commerce Cloud within the Healthcare and Life Sciences sector. Prior to this, Bernardo was a Virtual Sales Manager at Baxter International Inc., where management of a team of 12 SDRs led to a data-driven selling approach that significantly improved the win rate on Salesforce. Bernardo has a rich background in sales training and management, having elevated global sales training programs at Hillrom and successfully grown market operations in Brazil. Experience includes roles at Stryker, Medical Shop Produtos Hospitalares LTDA, Technicare Instrumental Cirurgico Ltda, and Laboratorio Célula, spanning diverse responsibilities from product management to general management. Educational credentials include an MBA in Management in Marketing, instructional design certifications, and a bachelor's degree in Biological and Biomedical Sciences.