Ben Nettesheim has over 15 years of experience in marketing and eCommerce roles. From 2017-present, they have served as Vice President Marketing and Sr Director of Digital Marketing at SalesRabbit, Inc. From 2012-2017, they were Senior Manager of eCommerce at EMC, where they led the DPC digital marketing team, managed the P&L, and optimized online conversions and lead generation for Mozy. From 2008-2012, they were Senior Product Marketing Manager at Mozy, where they grew the subscriber base by 132% and identified 38% of the user base in a key growing category. From 2003-2008, they were self employed as an Online Affiliate, building and managing multiple websites and focusing on affiliate marketing and pay-per-click channels. From 2003-2008, they were also Senior E-Commerce & Product Marketing Manager and Affiliate Manager / Lead Affiliate Consultant at Ancestry.com, where they spearheaded strategies to build revenues and conversion rates through online initiatives, managed SEO, and directed high-impact marketing campaigns.
Ben Nettesheim received their Bachelor of Arts in Marketing Communications from Brigham Young University in 2000, after studying there from 1998 to 2000. Ben then went on to pursue a Master of Science in Technology and Internet Marketing at Purdue University, which they completed in 2002.
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