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Jaan Harms features extensive experience in the beverage industry, currently serving as a Board Member of the Estonian Breweries Association and a Member of the Supervisory Board for the Estonian Deposit Packages Organization since September 2016. Jaan Harms has been with Saku Brewery since January 2010, holding roles such as Sales Director, interim Marketing Director, and Business Development Director. Previous positions include interim Sales Director at Aldaris, Sales Development Director for the Baltics, and Commercial Manager in Asia at Carlsberg Group, along with Project Manager at Sinebrychoff, and various sales roles at Saku Õlletehas. Jaan Harms holds a Master's degree in International Marketing Management from the Estonian Business School and a Bachelor's degree in Finance from TalTech – Tallinn University of Technology.