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Hend Zain is an experienced professional with a solid background in activation management and business support. Currently serving as an Activation Manager at Sakr Group since January 2022, Hend develops and executes strategic initiatives to enhance product promotion, brand awareness, and customer engagement. Prior to this role, a position as Business Support Manager at Sakr Group involved analyzing business performance and managing client relationships. Earlier experience includes roles as an Executive Assistant and Senior Financial Accountant, highlighting strong financial analysis and accounting skills. Educational qualifications include a Bachelor of Business Administration from Ain Shams University, along with various diplomas in cost and tax management, and human resources.