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Larry Goodman has had a long and varied career in the tech industry. In 2007, they joined National CineMedia (NCM) as a Director/Board Member, and in the same year, they became an Advisory Board Member of SpotX. In 2014, they became a Director/Board Member of Interactive Media Holdings, and in 2016, they became an Advisor for Viant Technology. In 2019, they became an Advisor for The Consumer Engagement Company and an Owner of Newfound Frontiers, LLC. In 2020, they became an Advisor for goPuff, and in 2021, they became an Advisor for Buzzer. Additionally, in 2013, they acted as a Consultant for Twitter.

Larry Goodman attended the University at Albany, SUNY.