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James has over 20 years of experience in digital media as well as traditional media marketing, creative design, web development and public relations. James provides the most creative ideas as well as innovative solutions to specific marketing needs.

Since Joining SafeShoot Team, Liron managed all company marketing aspects and become the head of USA Safeshoot operations, Performing various task in administration to ensure smooth operation within the USA and communications between the Headquarters in Israel and the US California Office.