Melina Huovila is a highly experienced marketing professional with a strong background in digital marketing and customer-focused strategies. Currently serving as Customer Marketing Manager and Marketing Automation Product Owner at ³§Ã¤Ã¤²õ³Ùö±è²¹²Ô°ì°ì¾±°ù²â³ó³¾Ã¤, Melina is dedicated to developing customer marketing and marketing analytics. Previous roles include Digital Marketing Manager at YIT, where Melina focused on digital marketing development, lead generation, and data-driven business strategies. Melina has also held positions at Ensto and Fiskars Group, consistently enhancing marketing initiatives through data analysis, automation tools, and partner management. Melina holds a Bachelor of Business Administration in International Business and Marketing from HAAGA-HELIA University, along with several additional certifications in marketing and digital strategies.