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L. Arthi Krishnaswami, Founder and CEO, is an information designer and visualization expert. Arthi has worked with the White House Office of Science and Technology Policy and the Department of Education’s MyData initiative to develop prototypes to demonstrate how a trust framework for the exchange of personal student data can drive positive educational outcomes. While at the College Board, Arthi led user-centered redesigns of applications for the SAT, PSAT, and other College Board programs used by millions of students each year. Arthi’s work has been published by Oxford University Press, NOVA Science publishers, the Journal of Homeland Security and Emergency Management and others. Arthi received her A.B. in Public Policy from Brown and her Master of Design in Communication Planning and Information Design from Carnegie Mellon.