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Liam Butler is a seasoned business development professional with extensive experience in the pharmaceutical and healthcare industries. As the founder and Business Development Manager of RxTro since July 2015, Liam has focused on enhancing communication between medical practices and the pharmaceutical sector. Prior to establishing RxTro, Liam held various roles at Abbott from June 2007 to July 2015, including ETMS Manager, where responsibilities encompassed analyzing targeting effectiveness and designing strategies for improvement. Liam's career began with positions in sales and membership consulting with companies such as Fitness First and The Cobra Group, following a Bachelor of Applied Science in Biotechnology from Queensland University of Technology.