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Rochelle Landl is an accomplished marketing professional with extensive experience in leadership and innovation across various industries. Currently serving as General Manager for Customer & Growth at Ruapehu Alpine Lifts Ltd since May 2021, Rochelle has previously held key roles at Lion, including Innovation Director and Senior Innovation Manager, where significant contributions to brand innovation were made, notably leading the launch of Steinlager Tokyo Dry. Additional experience includes positions as Global Brand Manager at Air New Zealand and Insights Manager at ANZ, along with a background in marketing roles at oOh! and Shiseido. Rochelle holds a Master of Business with Distinction and a Bachelor of Commerce in Marketing from the University of Otago.