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Merry Eisner-Heidorn is a seasoned professional with extensive experience in marketing communications and legislative assistance. Currently serving as COO and Co-Publisher at RTO Insider since February 2013, Merry provides independent coverage and analysis of organized electric markets. Prior to this role, Merry worked as a Primary Consultant at TreeHouse Marketing & Communications, focusing on diverse marketing strategies. Experience in the Maryland General Assembly included serving as Legislative Director for Delegates Sam Arora and Saqib Ali, managing legislation research, coalition formation, and constituent services. Additional leadership experience includes founding Strategic Insights, Inc., a marketing consulting company, and serving as Senior Vice President at Earle Palmer Brown's MicroMarket Strategies Division. Merry holds a degree from the University of Pennsylvania.