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Ryan Lee

Co-Founder & CEO at Rooted

Ryan Lee's work experience includes founding and serving as CEO of Rooted since 2018. Prior to that, they worked at The Orchard as a Group Product Manager from September 2017 to April 2018, and as a Product Manager from November 2016 to September 2017. Ryan also served as an Associate Product Manager at The Orchard from January 2016 to October 2016, where they played a key role in integrating Red Essential into the company.

Before their time at The Orchard, Ryan worked at Samsung Electronics America as a UX Researcher from July 2014 to October 2015. There, they led the user research and testing program for Samsung's next-generation Smart TV project.

Additionally, Ryan worked at HowAboutWe as a User Testing & Research Manager from April 2014 to July 2014. In this role, they conducted user research to support product strategy and analyzed customer behavior via application data.

Ryan'searlier experience includes working as an Investment Banking Analyst at Sagent Advisors from July 2011 to June 2013. In this role, they focused on M&A, private capital raises, and strategic advisory in the technology and healthcare sectors. Ryan performed financial analyses and due diligence and collaborated with various parties to execute transactions.

Ryan Lee holds a B.A. degree in Economics from UCLA. Ryan also obtained a UX Certification from the Nielsen Norman Group in 2015.

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