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Gabriela Mireles Aguilar is a Lead Account Manager at Roll, responsible for meeting quality and delivery KPIs across all digital services for Xbox Latam regions. As a Project Manager and Digital Content Strategist for Xbox LATAM, she plans, directs, and evaluates media departments and content creation activities. In previous roles at MAPA Lab and Rancho Digital, Gabriela has demonstrated expertise in digital advertising and content editing for gaming platforms. With a Bachelor's degree in Literature and Language Sciences from Universidad del Claustro de Sor Juana, Gabriela is skilled in optimizing digital marketing campaigns and media strategies.