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Joe Morreale has over 39 years of sales management experience in the graphic arts and signmaking industries. Currently serving as the Midwest Region Sales Manager at Roland DGA since July 1997, Joe contributes to a leading manufacturer of various graphic and printing equipment. Previously, Joe held the position of Central Region Sales Manager at CADlink Technology Corporation from 1993 to 1997, pioneering business development as the first USA Regional Sales Manager for the company. Additionally, Joe worked as a Territory Manager at Graphic Materials International from 1990 to 1993, focusing on dealer channel development, and as a Sales Engineer and CAD/CAM Specialist at Montroy Sign & Graphic Products from 1984 to 1990, where responsibilities included new market development and innovation in response to advancing technology.