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Carolina Rodriguez Jaramillo is an experienced professional in the advertising and media industries, currently serving as Ad Sales Lead for Mexico at Roku Inc. since October 2022. Previously, Carolina held the position of Senior Ad Sales Manager Digital at Paramount International, focusing on integrating brands with digital platforms such as Backdoor and PlutoTV from November 2019 to September 2022. Prior roles include Strategy Director at MediaCom, Managing Director at Social Snack, and Account Director at IMS Internet Media Services, where Carolina managed high-profile clients including Sony Entertainment Television and Netflix. Carolina began their career as an Account Leader at Indexcol and has held various roles, including Event Coordinator. Carolina holds a degree in Marketing and Advertising from Politécnico Grancolombiano.