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Neha Balooja, MBA, is a seasoned professional with extensive experience in channel performance and marketing analytics at Rogers Bank. Previously, Neha held multiple senior management roles within Rogers Communications, where responsibilities included leading program planning, governance, and strategic initiatives that resulted in significant cost savings and innovative improvements. Notable achievements include digitizing collection letters, winning first place for innovation in the Rogers Den, and mentoring high-performing teams. Neha also served as President of TRMA Canada and Category Manager at Reebok, driving sales growth and enhancing brand visibility. Educational credentials include an MBA in Marketing from the International Management Institute and a Bachelor of Commerce in Banking & Finance from Symbiosis College.