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Anna Baum has extensive experience in marketing and brand management. Anna currently works as Marketing Director at the ROCKWOOL Group since 2021. Prior to that, they worked as Marketing Director at Mistral from 2017 to 2021. Anna also held the position of Marketing Manager at Bunge from 2015 to 2017. Anna has a long history with PepsiCo, where they held various roles such as Senior Brand Manager, Innovations Senior Manager, and Brand Manager from 2005 to 2015. Anna's career started at Mars in 2003 as a Business Analyst.

Anna Baum completed the Innovation and Entrepreneurship program at Stanford University from 2021 to 2022. Prior to that, they obtained a Master of Business Administration (MBA) from Warwick Business School between 2010 and 2012. Anna also attended ITMO University from 1995 to 2000 but did not complete a degree. It is unknown if they attended LUT University or pursued any specific degree there.