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Eloisa R. has a strong background in sales and business development. Eloisa started their career in 2009 as a Business Development Manager at Demtech International S.L. Eloisa went on to work as a Business Development Director at Adfortel B.V. in 2010. From 2013 to 2016, Eloisa held various roles at Cheetah Ad Platform, including Senior Account Manager and Business Partnership Director. In 2017, they joined Headway Digital as the Global Advertising Director and later became the Senior Director of Sales for Europe and Asia. Eloisa then worked at Marfeel as the Head of Sales from 2020 to 2021. In 2021, they joined Rocket Lab as the Managing Director EMEA and later became the Director of Global Partnerships. Currently, they are the Director of Global Partnerships at Kivi | Connected TV since 2023.

Eloisa R. has a diverse education history. In 2003, they began their undergraduate studies in International Business at Universidad de Monterrey, which they completed in 2007. During their undergraduate degree, in 2005, Eloisa participated in an undergraduate exchange program in Economics at Università Cattolica del Sacro Cuore.

After completing their undergraduate degree, Eloisa pursued a Master's degree in European Business at ESCP Business School from 2008 to 2009.

In recent years, Eloisa has focused on professional development and obtaining additional certifications. In July 2021, they obtained a certification in Leading People from Harvard Business Publishing Corporate Learning. Eloisa also completed ThePowerMBA program from ThePowerMBA, an institution where they later obtained another certification in February 2022 called ThePowerMBA & HBPE.

Currently, Eloisa is enrolled in The Power MBA Program at thePower.