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Susan Cadrecha is an experienced communication leader currently serving as the Director of Consumer Product Communications at Rivian, where a new cross-functional initiative is underway to enhance brand awareness and support sales growth. Previously, Susan held multiple roles at YouTube, including Head of Comms for Creator Products & Music, where a narrative for the company's AI efforts was crafted, and led global campaigns that resulted in over 200 million impressions. Susan's expertise also includes strategic communications roles at Google, focusing on product management for Search and Maps, and a foundational experience at Edelman, supporting high-profile clients and media relations. Susan holds a BA in Journalism and Mass Communication from the University of North Carolina at Chapel Hill.