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Julliana Cho is a seasoned professional in exterior design and creative direction with extensive experience in the automotive industry. Currently serving as a Senior Lead Exterior Designer at Rivian since March 2021, Julliana previously held positions such as Creative Director at YAW STUDIO and Studio Manager at Kia Worldwide, where responsibilities included leading teams on significant concepts like the Futuron and Niro EV. Earlier roles involved exterior design for major manufacturers such as Mercedes-Benz AG and BMW, contributing to productions like the GLS, A-Class, and GLA facelift. Julliana's educational background includes a Master's degree in Vehicle Design from the Royal College of Art and a Bachelor's degree in Transportation Design from Hongik University.