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Izabella Ritz is currently the Chief Executive Officer at Ritz Momentum, a company specializing in building high-profit ecommerce and Amazon products. With a unique approach that allows clients to understand the market and validate their products before investing in inventory, Ritz Momentum guarantees results. Prior to this role, Ritz worked as a self-employed Business Coach since 2000.

Izabella Ritz attended Moscow State University from 2000 to 2006, where they obtained a degree in Psychology.