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Fiona Parfrey is a seasoned professional in marketing and entrepreneurship, currently serving as Co-Founder of Riley since January 2021. Prior to this role, Fiona founded and led SunDrift, an outdoor lifestyle brand focused on stylish and sustainable products, from April 2019 to January 2022. Fiona's experience includes significant positions such as Senior Marketing Manager at Supernova for the Sand & Sky product line, and marketing roles at CrownBet Pty Limited and PaddyPower, where strategic social media campaigns were developed. Fiona holds a Bachelor of Commerce in Marketing and Management from University College Cork, supplemented by design education at the Dublin Institute of Design.