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Habib Mohamed Al Lawati is a multifaceted professional currently serving as the New Ventures Manager and a Marketing Specialist at Rihal, where focus is on utilizing data-driven methods to assist organizations in achieving their digitalization objectives. In addition to this role, Habib is the Co-Owner of Tallah, a contemporary lifestyle brand for Arabic Sandals, Lamsa, an innovative job management software, and Bright Cleaning, which offers tailored housekeeping services. Other entrepreneurial ventures include co-founding Taskit, a task-based marketplace for quality services. Previous experience includes positions as a Marketing Specialist at IFS, an Assistant Specialist at the Telecommunication Regulatory Authority, and an internship at BP. Education includes a Bachelor of Business in Economics and Finance from RMIT University, completed in 2018.