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David Hancock

Director at Rhyme & Reason

David Hancock's work experience includes:

- Director at Rhyme & Reason (2019-present): Responsible for proposition development, marketing and campaign strategy, market analysis, creative development, storytelling, and campaign delivery to generate deeper engagement and higher value customers.

- Managing Director Marketing Services & CMO at Clarify (2020-2023): Oversaw the evolution of a demand generation business into a full-service, integrated, B2B marketing agency. Led strategic creative function, market positioning, commercial management, hiring, and proposition development. Also drove innovation in intelligence-led marketing approach.

- Advisor and UK Managing Director at This Place (2017-2020): Headed a digital design and strategy agency, leading all key areas of the business including operations, service offering, strategy, culture, client/partner relationships, and new business efforts.

- Managing Director at onebite (1998-2017): Led a fully integrated marketing consultancy, achieving significant growth, awards, and client satisfaction. Devised and led strategic and creative brand development for core clients including Financial Times, Vodafone, News UK, and Jessops. Also responsible for overall strategic direction, culture, P&L, and creative output of the agency.

- Director at Fuerte International (2012-2016)

- Account Manager at Working Design (1997-1998)

- Trainee Manager at Majestic Wine (1996-1997)

David Hancock attended De Montfort University from 1993 to 1996, where they obtained a degree in English & Media. David has also completed the certification "Dan Ariely on Making Decisions" from LinkedIn in 2022.

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