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Matthew Casciani has a varied work experience, beginning with their role as Outdoor Center Manager and Adventure Trip Leader at Texas Christian University from 2012 to 2014. From 2014 to 2016, they worked at Fuel360 Media as a Media Assistant, Downtown Santa Monica, Inc. as a Public Relations & Event Marketing, Creative Artists Agency as an Intern, and Film Independent as a Membership Specialist. From 2016 to 2018, they were an Analyst and Senior Analyst of Audience Planning at iCrossing. Finally, they have been employed at January Digital since 2018, first as a Senior Coordinator of Client Service and Strategy and then as a Manager of Client Service and Strategy. Since 2021, they have been a Digital Marketing Manager and Marketing Director at Rhoback.

Matthew Casciani obtained a Bachelor of Business Administration (B.B.A.) in Marketing with Leadership Emphasis from Texas Christian University - M.J. Neeley School of Business. Prior to this, they attended St. Francis High School in La Canada, CA. Matthew additionally holds certifications in Yahoo Gemini Search & Native from Oath (obtained in January 2017), Google AdWords from Google (obtained in August 2018), Bing Ads from Microsoft (obtained in June 2018), Microsoft Office Specialist Certification from Microsoft, and Single Pitch Climbing Instructor from Professional Climbing Instructor Association (PCIA).