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Bertrand Morin is a seasoned marketing professional with extensive experience in leading client engagements and strategic initiatives across various industries. Currently serving as Group Director and MENA Lead at R/GA since May 2021, Bertrand has successfully defined and executed growth plans, managing key clients such as IKEA, Banque Saudi Fransi, and Burberry. Previous roles include Client Director at Momentum, Business Lead for Visa EU at Digitas UK, and Client Lead for Unilever at Publicis Sapient. With a solid foundation in marketing and management, Bertrand holds a Master's degree in Marketing and a Graduate Certificate in Political Economy from the University of Sydney, alongside a Bachelor of Commerce from CY Cergy Paris Université.