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Almohannad Alsbeai المهند السبيعي is an experienced professional in customer experience management, currently serving as the Director of Customer Experience at Rewaa since March 2024. Previously, Almohannad held positions such as Director of Experience at Tweeq from February 2022 to January 2024, where initiatives were developed to position customer experience as a competitive differentiator. Almohannad has also served as a Director at Customer Institute and Director of Customer Experience at Shawarmer, where strategic frameworks were designed and voice of customer programs were implemented. With a background as a Customer Experience Advisor at SAUDI EXPORTS and a Senior Manager at Al Rajhi Bank, Almohannad has extensive experience in conducting customer research, enhancing customer-centricity, and managing projects focused on understanding customer perceptions. Almohannad's career began in market research at Ipsos and Synovate, contributing significant expertise to the field. Almohannad earned a Bachelor of Science degree in Management Information Systems from Jami'at Philadelphia Al-Khassa between 2002 and 2006.