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Kat Morgan

Director Of Analytics at Revive

Kat Morgan has a diverse work experience spanning several companies and roles. Kat started their career in 2006 as a Behavior Data Analyst at Children's Healthcare of Atlanta and later worked as a Graduate Teaching Assistant at Kennesaw State University. In 2010, they joined The Home Depot as a Sr. Analyst Customer Analytics and later transitioned to the role of Pricing and Competitive Intelligence Data Analyst. From 2012 to 2013, they worked as a Customer Analytics Consultant at Aginity LLC. Kat then became a Data Science Consultant at Elicit, LLC from 2013 to 2020. In 2020, they worked as a Consumer Insights Consultant at Numerator before joining Revive in 2021. At Revive, Kat has held the roles of Data Scientist and Director of Analytics, where they focus on developing custom behavioral and attitudinal segmentations, building audience propensity models, and expanding quantitative research efforts. Kat'swork experience showcases their expertise in analytics, data science, and consumer insights.

Kat Morgan completed their Bachelor of Science degree in Psychology from Kennesaw State University from 2003 to 2006. Kat further pursued their education at the same institution and obtained a Master of Science degree in Applied Statistics from 2008 to 2010. In addition to their formal education, Kat has also earned several certifications. Kat obtained a Six Sigma Green Belt (CSSGB) from ASQ - World Headquarters in December 2011. Kat obtained the Professional Researcher Certification (PRC) from the Insights Association in July 2019. In March 2019, they completed the Principles of Market Research (20 CEUs) program from The University of Georgia. Furthermore, Kat obtained the Professional Certified Marketer (PCM) certification from the American Marketing Association in August 2020. Kat completed the Applied Data Science Program from MIT Professional Education in April 2022. Kat'smost recent certifications include Predict Consumer Decisions with Choice-Based Conjoint from Udemy in April 2020 and Digital Marketing Science from Kennesaw State University in March 2023.

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