Abdul Waheed has a diverse work experience in the field of web publishing and digital marketing. Abdul started their career in 2008 at Google AdSense as a Web Publisher. Abdul then went on to work at various companies such as MonetizeMore, AdSparc, Google Analytics, Ezoic, Revcontent, Adsterra Network, Media.net, and Facebook, where they held roles as a Publisher and Web Publisher.
In addition, Abdul also worked at Easytoshop.pk, where they held multiple roles including Marketing Campaign Manager, Content Manager, Graphic Designer, Social Media Marketing Specialist, Search Marketing Specialist, Chief Executive Officer, and Search Engine Optimization Analyst. In these roles, they planned and executed marketing campaigns, developed display campaigns, analyzed marketing pipeline, and implemented action plans to improve ROI.
Overall, Abdul's work experience demonstrates their expertise in web publishing, digital marketing, and leadership in the field.
Abdul Waheed completed their Master of Business Administration (MBA) with a specialization in Marketing from the Shaheed Zulfikar Ali Bhutto Institute of Science and Technology. Abdul began their studies in 2018 and graduated in 2020. Prior to their MBA, Abdul obtained their Bachelor of Business Administration (B.B.A.) degree in Marketing from the University of Sindh. Abdul attended the university from 2014 to 2018.
In addition to their formal education, Abdul has obtained several certifications in digital marketing. Abdul became a Microsoft Advertising Certified Professional through Microsoft in February 2020. In April 2020, they acquired the Certified Email Marketing certification from HubSpot. Abdul also holds several certifications from Google, including Google Ads Video Certification, Google Analytics Individual Qualification, Google Campaign Manager Certification, Google Shopping Ads, Google Ads Display Certification, and Google Ads Search Certification. These certifications were obtained between February 2010 and February 2020. Furthermore, Abdul obtained the SEO Fundamentals Exam certification from SEMrush in February 2020.
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