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Sunita Rao has a diverse range of work experience spanning over two decades. In 1998, they started their career as a Graphic Designer at NetKraft. Sunita then worked as a Consultant at Crystal Solutions from 2000 to 2001, and at Turret Labs, Bangalore from 2000 to 2003. In 2001, they joined eGenisys Consulting (India) Pvt. Ltd as a Creative Director until 2003. In 2003, Sunita founded Asterysk and served as the Owner until 2008. During this time, they also held the role of Managing Director. Their most recent position is at RETAILIGENCE, where they have been the Head of UI & Experience Design since September 2019.

Sunita Rao earned a BFA degree in Fine Arts from Bangalore University.