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Jon Lawford has a diverse work experience spanning over 15 years. Their most recent role was as the Partnerships Director at Rest Less UK, a digital membership community focused on inspiring individuals over 50 years old through employment opportunities, volunteering, and lifestyle choices. Prior to that, Jon was the Head of Client Acquisition at ZINE and worked as a Consultant at HYPR Brands - Influencer Marketing Platform. Jon also held the position of Head of European New Business at Takumi and Head of Sales (EMEA) at Glow Digital Media Limited. Jon has extensive experience in sales and business development, having worked as a Sales Director at Upcast Social and Adform, and as the Sales Director UK at Mediaplex, a ValueClick Company. Jon began their career as the Director of Business Development at Inceptor Inc and the Business Development Director at Position Tech.

Jon Lawford completed their education at the University of Wolverhampton from 1996 to 1999. There, they obtained a Bachelor of Arts (BA) degree in Marketing. Jon also attended Forest School at an undisclosed time, but no information regarding a degree or field of study was provided. In 2020, Jon Lawford obtained a certification from Webgains.