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Vanessa Velloso is a seasoned marketing professional with extensive experience in customer relationship management, user experience, and digital marketing. Currently serving as a CRM Specialist at Reserva since October 2022, Vanessa has previously contributed to customer retention and engagement at Loja Integrada and held multiple roles at VTEX, including Business Development Representative and Growth Marketing Specialist. Earlier experience includes marketing roles at Fundação Laço Rosa, Akna, Bebê Boutique, Época Cosméticos, and B4PISMKT, where Vanessa excelled in content management, social media strategy, and campaign analytics. Vanessa holds a postgraduate degree in Marketing and Digital Media from FGV - Fundação Getulio Vargas and a bachelor’s degree in Advertising and Propaganda from Faculdade CCAA.